How To Price Art
Heres what Artsy Specialists recommend.
How to price art. For example an oil painting requires that I pay for a heavy-duty wooden frame canvas primer oil paint brushes rags a palette solvent etc. Price out a few pieces at a few different levels and see which ones sell the most or which ones end up being the most profitable. On the other hand if you price it too low you will be working crazy hours for peanuts.
As we mentioned well-established artists dont sell at the same price points as newly emerging artists. Appraising is an art not a science and market trends can quickly cause fluctuations in prices. The going price for your type of art in your city might be higher than say the going price on an online market that sells pieces from artists all over the world internationally such as Saatchi Art.
If youre selling primarily through a gallery thats a different market than selling primarily directly to your consumer for example. Pricing artwork is one of the most complex tasks that emerging artists face especially when they first begin to work with galleries and start to establish their art businessIts easy to see by reading art business articles and books on art marketing that the opinions of the experts on how to price your artwork vary. When pricing your art it is important to adopt a consistent fact-based price structureAs an artist you should always be prepared to explain how and why you set your price.
Art pricing data from millions of pieces sampled from some of the most popular art selling websites. Get instant access to new art-pricing data. If you dont have a consistent history of selling your art in a particular price range or in a particular market follow these seven rules to get started.
When I price my artwork I consider the cost of the art materials and the approximate number of hours I worked on the piece. If youre selling directly not through a gallery you could offer special deals to make potential customers feel like theyre getting a bargain. But pricing your art is another matter.
Price yours to compete. Ability to filter by size type eg. Art Price Calculator Features.
Pricing is as much of an art as it is a science. Theres no right or wrong way to do it as long as you are making money. If you price your art too high you may scare too many clients away and you wont be able to earn a stable income from selling your art.
Painting photograph illustration etc style subject and more. Prices need to be based on recent sales the cost of labour and material and comparisons with similar works. No need to spend all day browsing endless pages of art for sale.
Do your homework by visiting galleries and studios in your area and target markets to see the sale prices for similar types of art. If anyone has had great experiences with pricing their art prints. However if you want to pursue art as a career selling that art is an integral part of the creative process.
Make the Price Market-Related. Benefit from updates for more accurate results all without having to do a thing. While most people hire an appraisal expert.
You cant be expected to be a creative genius and a marketing expert. A clean and simple interface. Pricing your commissions is an art in and of itself.
Handy save feature keep a record of your estimates and attach images if. Whether its your first piece of art or your 100th pricing your work properly can be an extremely challenging task. Artists can consistently charge more for art coated in ArtResin and it tends to sell faster because it appears more polished and professional.
Calculating the fee an. You could frame your art to get it to sell but generally this is a waste as framing is a matter of taste. Let me know how it goes.
Adjusting Prices Over Your Art Career Su-Jeong NAM Corner 2015 fragment Ink on Paper 20000. This years announcement that the Association of Illustrators AOI was forced to drop its price assistance service caused some debate in the art world but overlooked in discussions was the fact that creatives are better served in getting street smart about their worth instead of simply being spoonfed figures. Do your research on comparable artwork Bless the internet we now have access to a whole bunch of data that makes setting our prices a little easier.
When you do so remember that its okay to negotiate a discount ask about added costs or discuss a payment plan. Pricing your art is different from making art. Set the price too low and you could leave money on the table set the price too high and your artwork could start stacking up in your studio.
Photo by T homas Galvez Creative Commons Attribution 20. Valuing art is the act of placing a dollar value on a painting sculpture or other artistic work. Art Price Calculator does all the work for you.
The total cost of art materials can vary tremendously depending on the piece. Through Artsy you can buy art from nearly 2000 galleries and message them about price without the stress of an in-person visit.